How to Lend to Strangers Without Losing Your Shirt
A Field Tested Review of Unsecured Lending Risk Management (2nd Edition) by Frank Tian This Book Is Written for People Who Actually Lend Money A Field Tested Review of Unsecured Lending Risk Management (2nd Edition) by Frank Tian If you’re in the business of lending money to subprime consumers, you already know the stakes: high […]
Subprime Credit Card Delinquency Data Is Not Your Portfolio. Here Are the Three Numbers That Are.
Subprime Credit Card Delinquency Data Is Not Your Portfolio. Here Are the Three Numbers That Are. Last updated: September 2026 National credit card delinquency data does not describe your borrower. In Q2 2026 the 30-day-plus delinquency rate on credit cards at U.S. commercial banks fell to 2.85%, down from 3.04% a year earlier and 3.22% […]
54 Million Subprime Customers Banks Ignore – Here’s How to Profit from Them
The Lending Loophole: How to Serve ~54M Customers Banks Can’t Touch Millions of consumers are locked out of the financial system, unable to borrow, unable to build, unable to move forward. They’re not risks; they’re opportunities. The credit-invisible aren’t invisible at all. They’re everywhere, waiting for a lender who understands them. This issue, I’ll reveal […]
76% Of Your Potential Borrowers Will Find You This Way — Or Choose Your Competitor
Fact 88% of people who search for “cash advance near me” visit a lender within 24 hours. Fact 92% of these searches happen on smartphones. Fact The difference between appearing first or fourth in Google’s local results can mean 35% more walk-in customers for your lending business. Emergency Borrowers Choose Their Lender in 8 Seconds […]
The Lenders Who Print Money: How Niche Loans Are the Next Gold Rush
Find Your Niche: How True Link is Revolutionizing Lending – And Why You Should Too! The smartest lenders aren’t chasing the masses—they’re finding underserved niches and dominating them. Case in point? True Link, a financial services company that recognized an untapped market: aging adults, their caregivers, and individuals with financial vulnerabilities. Instead of competing in […]
California Payday Loan Laws and Regulations
Get our free industry Newsletter Imagine this: legally charging fees that translate to over 400% APR on short-term loans. In California, this isn’t just possible—it’s the reality for payday loans under the Deferred Deposit Transaction Law (DDTL). For subprime lenders like you, this is a golden window of opportunity, with state laws allowing maximum fees of 15% […]
What Should a Subprime Lender Do to Prepare for the Small Dollar Loan Rule (SDLR)?
Imagine a regulatory storm that could shutter one in three subprime lenders by 2026 unless they act decisively before March 30, 2025. The CFPB’s Small Dollar Lending Rule isn’t merely a compliance checkbox; it’s a seismic shift in how America’s $50B high-risk credit market operates. For lenders who survive this upheaval, there’s profit. For those who […]
Subprime Lenders, Beware: Why a Defunct CFPB Might Strike Harder Than You Think
Despite the CFPB’s sudden defunding and the current lull in regulatory enforcement, subprime lenders should view this as a brief reprieve rather than a permanent victory. The Small Dollar Rule and its core consumer protection provisions could be reactivated at any time, either through a revived CFPB or another federal authority stepping into the void. […]
Bank Overdrafts: The Real Credit Sharks Exposed
Enough said! I’m annoyed 😠 To Critics of Subprime loans and their APRs – Let’s Ground this Debate in Reality. Why Legislators Are Wrong About Subprime Lending—and How It Affects You Cost vs. Alternatives: As the table below shows, a $100 payday loan with a $15 fee over 22 days results in an APR of […]