The Untold Secret Behind Subprime Lending Success:

How Smart Technology Wins Customers and Crushes the Competition Hey Jer, ever wonder why some lenders have lines out the door while others are ghost towns? Or why certain online lenders are flooded with applications while others barely get a nibble? It isn’t just rates or location, it’s the experience. In 2025, the winners in […]
Steal My Million-Dollar Rolodex—Free, No NDA Required.

If Your Name Isn’t on This List, You Don’t Exist. Every winning lender keeps a secret Rolodex. Mine is no secret at all. You’ll find it, free, at TheBusinessOfLending.com/resources. I’ve hand-picked the lawyers who keep subpoenas away, the LMS platforms that wire cash in minutes, the lead aggregators who fill your pipe, even plug-and-play site […]
BNPL for Beans: Why Your Borrowers Are Financing Their Frosted Flakes and What That Means for YOUR Loan Portfolio

Remember when Buy Now, Pay Later (BNPL) was the shiny toy Gen‑Z used to snag Yeezys and Pelotons? Fast‑forward to 2025, and one in four BNPL users now swipe the four‑pay button at checkout for milk, eggs, and baby formula – up from just 14 % last year, according to LendingTree’s April survey(lendingtree.com). At the same time, 41 % […]
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Why Now Is the Best Time in 20 Years to Start or Scale Your Subprime Loan Business

Subprime Loan Business: 1. America Is Drowning in Consumer Debt 2. Big Banks and Credit Unions Want Nothing to Do with Them 3. Digital Lending Is the New Frontier 4. The Margins Are Insane 5. The TAM Is Jaw-Dropping 6. Investors Are Paying Attention 7. Compliance Is No Longer the Barrier It Used to Be […]
2025-What Top Subprime Lenders Track Daily (That Amateurs Don’t Even Know Exists)
People love to ask me, ‘If you’ve got the whole subprime lending game wired, why are you out here posting, teaching, consulting?’ Let me break it down: I’ve built loan shops that crank six figures a month. I’ve scaled online portfolios that spit cash while I’m in Europe for the summer. I’ve got skin in […]
Discover the Platform That Separates the Winners from the Whiners in Subprime Lending
Learn More 1. Can your applicant really bring in $3,000 a month? Or are they bluffing?→ Now you can see the truth — in real time — with a platform that gives you a crystal-clear view of your borrower’s actual bank account activity. No guesswork. No surprises. 2. Inflow. Outflow. No BS.→ Track every dollar […]
How to Secure Capital and Build Strategic Partnerships in the Subprime Lending Industry
Build a Subprime Lending Empire Without Begging for Money Think you need Wall Street to fund your next big move? Think again. The Real Money in Subprime Lending Isn’t Where You Think. Forget what you’ve been told. You don’t need a Wall Street zip code to raise capital or the old boys’ club to open […]
If You Don’t Know These 7 Numbers, You’re Not Running a Loan Business! You’re Just Hoping It Works.
Hope isn’t a strategy. And in subprime lending, it’s expensive. The most profitable lenders in America don’t guess, they track. Relentlessly. These 7 KPIs are the difference between a loan portfolio that prints cash… and one that quietly bleeds you dry. Ignore them, and you’ll learn the hard way. Master them, and you’ll build a business […]