Consultant: The Business of Lending to the Masses 

To be successful as a lender – or in any other entrepreneurial endeavor – you only have to be good at a few things:

·       Picking the right business niche

·       Raising money

·       Hiring good people

·       Ability to iterate through your challenges

·       Be Bold. Go where others fear to tread.

Let’s get real! Lending money to the masses can be very profitable!

We are rapidly becoming a nation of “haves” and “have not’s.” The average U.S. worker is paid $23/hour. In real terms, $23/hour has the same purchasing power as $6/hour 40 years ago. The result? Staggering household debt! [Yes, I know! Many of you are reading this Course as you sit in Australia, Europe, the Islands, China… It’s the same theme everywhere. The business of lending money.]

 

80% of the U.S. is living paycheck to paycheck! [CareerBuilder.com] One in three people are subprime borrowers.[<620 Credit Score.]

 

Two in five U.S. adults do not have access to $400 cash immediately. Not in a bank account, not on a credit card, not under the mattress… They’ve already borrowed from friends, family, their church… Nowhere to turn but to YOU!

 

What’s this mean to you? OPPORTUNITY!

 

The team at Trihouse will teach you how to loan money to the masses without getting your ass handed back to you. Yes, for many of you, reading this tomb will be PAINFUL! It’s the price for entry and success.

 

The loan products discussed here are installment loans, payday loans, signature loans, car title loans, personal cash advances, merchant cash advances, business to business loans… Call them what you may. All of them can be very profitable.

 

Real-world example?

In California and Texas, we’re charging $15 to $30+ for every 14-day loan we make. [Depends on the state licensing model used or the Native American Tribe we collaborate with.]

 

That’s a 400%+ annual percentage rate (APR) for a borrower to use our money for two weeks!

 

We’ve had stores reach $10,000 in loans after only being opened 3 weeks; within a year, $100,000 on a good week and generating $50,000/month in fees.

 

Online lending?

Sure. Lenders have costs. Payroll costs, utility costs, website costs, merchant processing, rent, legal, taxes… but you get the picture.

 

A lender’s inventory is MONEY!

It’s not flowers that die on you. It’s not food that rots. It’s MONEY, MOOLAH, COIN, DINERO, SCRATCH, DOLLARS, EUROS… NICE!!

DONE! I’ve established that the business of lending money to the masses can be very profitable!

 

Raising Money

This is a mindset. It’s about the presentation. Practice getting good at distilling your idea into a bite-sized amount. Get your business launched.

 

I’m not talking about immediately achieving a huge scale. Just get your loan business open for business and fund a few loans. Storefront, Internet, monoline, combo… just fund a few loans!

 

Next?

Friends, family, peers, members of your network… will find out what you’re doing.

 

They will want to learn more.

 

Don’t be shocked when they say something along the lines of, “I have $20K sitting in the bank earning 1% per year before taxes and inflation. Could you put my money to work in your new business?

 

Of course, you can! Offer them 6%, 8%, 10%+ per year. You can afford it when you’re grossing 500%+ APR’s on your loan portfolio!

 

NOTE: Not sure how I’m calculating these APRs? Go here: Sample APR Calculations

 

Hiring Good People

  • If you’re good at raising capital, you can hire people to do everything else.
  • You can hire a CEO.
  • You can hire a lawyer.
  • You can hire an experienced customer service representative.
  • You can buy “off the shelf” loan management software.
  • You can subscribe to a sub-prime consumer credit reporting service [CRA].
  • You can hire great people to do any part of this business you choose to.

YOU GET MY POINT!

 

To hire right, you need a big funnel. You have to sort through a ton of leads.

 

You need a system; an on-boarding process.

 

You’ve got to learn how to do this! [This intel is in this Course.]

 

The quality of your life is about the people around you.

 

Everything bad that happened to you in the last 10 years did not happen in a bubble. 

 

Someone either DID or DID NOT do something to you. 

 

That’s life. 

 

Most problems in life are people problems. 

 

We let the wrong – or right – people into our lives. 

 

In business, there are some whack jobs! Don’t let them in!

 

Now go out and BE BAD! Jer – TrihouseConsulting@gmail.com

Jer Ayles, Consultant: How to Start a Consumer Loan Business

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Consultant: The Business of Lending to the Masses
How to Loan Money to the Masses Profitably. A few words about small-dollar lending in today’s environment by Jer Ayles, Partner at Trihouse Consulting. We began our journey as Lenders! We’ve “worked” deep in the weeds. Zero academics here!

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